According to a recent report, 73 percent of Americans have already been the victim of a cyber-crime. With more and more shoppers looking online for their next holiday deal, cyber-criminals are hoping are to score big, but we’ve got some tips on how you can keep your online identity safe.

Chances are you’ve bought something online, and if you haven't, chances are you will this holiday season. Atlanta ranks sixth in a new survey of most internet shoppers. But along with the convenience, comes a need to protect yourself when you’re shopping on the web.

While you're cruising the internet looking for the hottest deals from online retailers, you can bet your bottom-dollar criminals are doing the same thing. But instead of looking for a deal, they're looking to steal.

“Criminals are opportunists. It’s a great time of the year, they know people will be shopping online,” said Ben Halpert, a certified information systems security professional.